RUBA ABU-NIMAH IS AN AWARD-WINNING CREATIVE DIRECTOR AND GRAPHIC DESIGNER BASED IN NEW YORK, NY. KNOWN WIDELY FOR HER ENCYCLOPAEDIC PASSION FOR ART AND DESIGN, RUBA IS REGULARLY COMMISSIONED FOR SPECIAL PROJECTS. AN OUTSPOKEN ADVOCATE FOR CULTURAL PROGRESSION AND SOCIAL ADVOCACY, RUBA JOINED FORCES WITH DESIGNER PHILLIP LIM TO LAUNCH “NEW YORK. TOUGHER THAN EVER.” IN 2017 SHE WAS ANNOUNCED AS THE FIRST FEMALE CREATIVE DIRECTOR OF ELLE MAGAZINE AND HAS SERVED AS GUEST CONTRIBUTOR TO I-D MAGAZINE SINCE 2019. SHE IS CURRENTLY THE EXECUTIVE CREATIVE DIRECTOR AT TIFFANY & CO.